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Episode 41 - Forced efficiency is not a strategy

Episode 41 - Forced efficiency is not a strategy

The Huddle

Brett kicks things off with a (minor!) fender bender and a Lady Gaga-fueled beef with Greg about new music. Then we get into the real talk: Everyone seems to be in a rough spot right now—burned out, overworked, and just trying to keep up. While Greg’s been hearing it in his convos, Brett’s feeling a rare sense of being ahead of the game for once. High five to that.

The Review

Forced efficiency: the myth of cutting your way to greatness

This week’s topic hits a nerve. Brett dives into his latest article inspired by Musk-level mayhem and lived experience, Brett breaks down the trap leaders fall into when they slash budgets, people, and processes without a real plan—then expect the same (or more) output.

Here’s the truth: You can’t cut your way to greatness. Real efficiency isn’t about trimming the fat—it’s about building muscle memory.

Together, Brett and Greg explore:

  • What to actually do when your team gets rocked by change
  • How resilient leadership differs from reactive panic
  • Ways to rebuild trust and morale (even if you didn’t make the hard calls)
  • One small but powerful action you can take this week to support a tired, gutted team

Spoiler: it’s not pizza and “thoughts and prayers.” It’s being present, guiding purposefully, and doing what you say you’ll do.

Also on Same Page this week:

The Ask

Join us for our first-ever live event: The Huddle
🗓 Wednesday, April 9, 2025
🕧 12:30–1:00pm ET
🎯 Insights, conversation, resource and inspiration sharing, a few laughs, and a group high-five to wrap it up.
Register now—it’s free!

The Hit List

What we’re reading, writing, watching, and listening to this week:

Reading

Listening

Writing

Watching

  • Severance (rewatch) — Prepping for Season 2 by diving back into the eerie brilliance of Season 1.

The High Five

Sometimes, the right message at the right time makes all the difference.

This week, Brett and Greg share a decision to pivot from the playbook they’ve been working on to focus on what people need right now: real talk, support, and leadership that actually helps. The world is going through it—and if you’re in it too, we see you.

High five for showing up anyway.


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