
PEO services · ranked #6 of 13
CoAd (formerly CoAdvantage): review, pricing and alternatives
CoAd ranks sixth because it separates its PEO from payroll-only plans with published prices, so a smaller employer can start without co-employment.
CoAd (formerly CoAdvantage) at a glance
- Rank
- #6 of 13 in PEO services
- Best for
- Small employers starting with payroll
- Pricing
- Quote only
- Free option
- None
- Headquarters
- Bradenton, United States
- Key features
- PEO with a named HR advisor, Payroll with tax filing, Medical, dental and vision, 401(k), Risk and compliance
- Last checked
- 2026-11-15
Where CoAd (formerly CoAdvantage) wins
- CoAd takes sixth place because it is the only provider here that shows a price ladder for the part that is not PEO.
- Its homepage lists a Base plan at $55 per month plus $5 per employee and a Pro plan at $85 per month plus $6 per employee, with a 30-day money-back guarantee, after it split PEO services from payroll and renamed PrimePay to...
- The full PEO comes with a named HR advisor.
- It suits a small employer that wants to start on payroll and move to a PEO later.
Where it falls short
- The PEO itself has no published price.
- On the Base plan, multi-state filing costs extra, $7.50 per additional state, up to four, so a multi-state team should read the plan details.
- We could not find a state list, a contract term or a carrier list.
- A multi-state employer with a large headcount should compare ExtensisHR or G&A Partners for scale.
Our verdict on CoAd (formerly CoAdvantage)
CoAd takes sixth place because it is the only provider here that shows a price ladder for the part that is not PEO. Its homepage lists a Base plan at $55 per month plus $5 per employee and a Pro plan at $85 per month plus $6 per employee, with a 30-day money-back guarantee, after it split PEO services from payroll and renamed PrimePay to CoAd Pay. The full PEO comes with a named HR advisor.
It suits a small employer that wants to start on payroll and move to a PEO later.
Where CoAd (formerly CoAdvantage) falls short
The PEO itself has no published price. On the Base plan, multi-state filing costs extra, $7.50 per additional state, up to four, so a multi-state team should read the plan details. We could not find a state list, a contract term or a carrier list.
The rename means older reviews may use the former name.
Who should look elsewhere
A multi-state employer with a large headcount should compare ExtensisHR or G&A Partners for scale. A buyer who wants a PEO price on the website will not find one.
CoAd (formerly CoAdvantage) pricing
PEO by quote; payroll plans from $55 per month plus $5 per employee.
Pricing as published by the vendor on the date above; check the vendor's pricing page before you buy.
CoAd (formerly CoAdvantage) fact sheet
| Rank | #6 of 13 in PEO services |
|---|---|
| Category | PEO services |
| Best for | Small employers starting with payroll |
| Pricing model | Quote only |
| Free option | None |
| Headquarters | Bradenton, United States |
| Company | CoAd (formerly CoAdvantage) |
| Address | 101 Riverfront Blvd, Suite 300, Bradenton, United States |
| Vendor size | Independent or mid-sized vendor |
| Website | www.coad.com |
| Last checked | 2026-11-15 |
Key features
- PEO with a named HR advisor
- Payroll with tax filing
- Medical, dental and vision
- 401(k)
- Risk and compliance
- Time and attendance
- Talent acquisition
- Learning management
Alternatives to CoAd (formerly CoAdvantage)
Also ranked in
- #6 of 13 in PEO services
Sources checked
- Headquarters 101 Riverfront Blvd, Suite 300, Bradenton, Florida Source
- Payroll plans Base $55 per month plus $5 per employee and Pro $85 per month plus $6 per employee; PEO quote only Source
- Renamed from CoAdvantage; PrimePay is now CoAd Pay; PEO services unbundled Source
CoAd (formerly CoAdvantage): common questions
What is CoAd (formerly CoAdvantage)?
CoAd (formerly CoAdvantage) is pEO plus unbundled payroll plans. CoAd ranks sixth because it separates its PEO from payroll-only plans with published prices, so a smaller employer can start without co-employment.
How much does CoAd (formerly CoAdvantage) cost?
PEO by quote; payroll plans from $55 per month plus $5 per employee.
Does CoAd (formerly CoAdvantage) have a free plan?
None. PEO by quote; payroll plans from $55 per month plus $5 per employee.
What is CoAd (formerly CoAdvantage) best for?
CoAd (formerly CoAdvantage) is best for small employers starting with payroll. CoAd ranks sixth because it separates its PEO from payroll-only plans with published prices, so a smaller employer can start without co-employment.
Where is CoAd (formerly CoAdvantage) based?
CoAd (formerly CoAdvantage) is published by CoAd (formerly CoAdvantage), headquartered in Bradenton, United States.
Who should not use CoAd (formerly CoAdvantage)?
A multi-state employer with a large headcount should compare ExtensisHR or G&A Partners for scale. A buyer who wants a PEO price on the website will not find one.
What are the best alternatives to CoAd (formerly CoAdvantage)?
In our PEO services ranking the closest alternatives are VensureHR, Engage PEO, BBSI (Barrett Business Services). See the full ranking for the other options.