Recruiting CRM software · ranked #8 of 14
Bullhorn: review, pricing and alternatives
Eighth because it is the staffing incumbent with ATS and CRM in one system, yet the CRM tier has no public price and nothing targets in-house teams.
Bullhorn at a glance
- Rank
- #8 of 14 in recruiting CRM software
- Best for
- Staffing and recruitment firms
- Pricing
- Per user / month
- Free option
- None
- Headquarters
- Boston, United States
- Key features
- ATS and CRM in one system, Amplify Digital Workers, Amplify Search and Match, Automation, Reporting and Analytics
- Last checked
- 2026-11-15
Where Bullhorn wins
- Bullhorn says it is built exclusively for recruitment and staffing firms, and it keeps the ATS and recruitment CRM in one system.
- The CRM tracks client relationships and business development, Amplify Digital Workers handle sourcing, screening and outreach, and Amplify Search and Match finds candidates.
- Automation (formerly Herefish), reporting, onboarding and a Middle Office for North America widen the scope, and the Marketplace lists 300+ partners next to an open API.
- It is here for its depth in agency work.
Where it falls short
- The recruitment CRM sits in the Pro tier, which has no public price, so the number that matters is behind sales.
- The homepage does not name talent pools or nurture campaigns as features.
- The Marketplace is described by category, with no vendors named.
- In-house HR teams that do not run a staffing business should skip it; Gem or Manatal match their work better.
Our verdict on Bullhorn
Bullhorn says it is built exclusively for recruitment and staffing firms, and it keeps the ATS and recruitment CRM in one system. The CRM tracks client relationships and business development, Amplify Digital Workers handle sourcing, screening and outreach, and Amplify Search and Match finds candidates. Automation (formerly Herefish), reporting, onboarding and a Middle Office for North America widen the scope, and the Marketplace lists 300+ partners next to an open API.
It is here for its depth in agency work. Its mid-table rank reflects that the homepage names no talent pools or nurture campaigns.
Where Bullhorn falls short
The recruitment CRM sits in the Pro tier, which has no public price, so the number that matters is behind sales. The homepage does not name talent pools or nurture campaigns as features. The Marketplace is described by category, with no vendors named.
Being built only for recruitment firms means in-house needs are not the design target.
Who should look elsewhere
In-house HR teams that do not run a staffing business should skip it; Gem or Manatal match their work better. Anyone who needs a published CRM price will not find one.
Bullhorn pricing
Starter is $99 and Core $165 per user per month with free implementation; Pro and Max go through sales, and AI products are quote only.
Pricing as published by the vendor on the date above; check the vendor's pricing page before you buy.
Bullhorn fact sheet
| Rank | #8 of 14 in recruiting CRM software |
|---|---|
| Category | Recruiting CRM software |
| Best for | Staffing and recruitment firms |
| Pricing model | Per user / month |
| Free option | None |
| Headquarters | Boston, United States |
| Company | Bullhorn, Inc. |
| Address | 100 Summer Street, 17th Floor, 02110, Boston, United States |
| Vendor size | Major vendor |
| Website | www.bullhorn.com |
| Last checked | 2026-11-15 |
Key features
- ATS and CRM in one system
- Amplify Digital Workers
- Amplify Search and Match
- Automation
- Reporting and Analytics
- Middle Office for North America
- Onboarding
- Marketplace and open API
Alternatives to Bullhorn
RecruiterflowIntegrated ATS and CRM for search and staffing firms. Per user / month.
Zoho RecruitATS and recruiting CRM inside the Zoho family. Per user, published tiers.
SeekOutSourcing-first platform with talent pools and outreach. Per month, Core published.Also ranked in
- #8 of 14 in recruiting CRM software
Sources checked
- Recruitment platform with ATS and CRM in one system, built exclusively for recruitment Source
- Starter 99 and Core 165 per user per month with free implementation; Pro and Max talk to sales Source
- Bullhorn, Inc., 100 Summer Street, 17th Floor, Boston, MA 02110 Source
- Bullhorn Automation is listed as formerly Herefish (rename) Source
Bullhorn: common questions
What is Bullhorn?
Bullhorn is staffing ATS and recruitment CRM with AI digital workers. Eighth because it is the staffing incumbent with ATS and CRM in one system, yet the CRM tier has no public price and nothing targets in-house teams.
How much does Bullhorn cost?
Starter is $99 and Core $165 per user per month with free implementation; Pro and Max go through sales, and AI products are quote only.
Does Bullhorn have a free plan?
None. Starter is $99 and Core $165 per user per month with free implementation; Pro and Max go through sales, and AI products are quote only.
What is Bullhorn best for?
Bullhorn is best for staffing and recruitment firms. Eighth because it is the staffing incumbent with ATS and CRM in one system, yet the CRM tier has no public price and nothing targets in-house teams.
Where is Bullhorn based?
Bullhorn is published by Bullhorn, Inc., headquartered in Boston, United States.
Who should not use Bullhorn?
In-house HR teams that do not run a staffing business should skip it; Gem or Manatal match their work better. Anyone who needs a published CRM price will not find one.
What are the best alternatives to Bullhorn?
In our recruiting CRM software ranking the closest alternatives are Recruiterflow, Zoho Recruit, SeekOut. See the full ranking for the other options.